In this assignment you will demonstrate your ability to notice, explain and assess rhetorical features of a
text, which will help you build your critical reading and thinking skills.
In this assignment, you are required to read, understand and conduct a rhetorical analysis of the Dark
Mountain Manifesto(https://dark-mountain.net/about/manifesto/). A rhetorical analysis examines how and
why an author chose to write a text the way he/she has. A rhetorical analysis explains the target audience
of and the potential motivations for writing the text, and describes the persuasive qualities of the structure
of a text and its compositional techniques and figures of speech. In your rhetorical analysis you should
critically assess the means by which the authors of each manifesto has tried to influence or persuade
1.To begin your rhetorical analysis, construct a table of rhetorical features you will analyze and divide the
table into two columns to help you distinguish between what the author wrote and why he/she wrote it in
this way. For example, you may consider all or some of the questions in the worksheet in the syllabus.
Develop your own thesis statement for your rhetorical analysis.
In your essay compare the rhetorical features of each text in a logical way. For example, you could start by
identifying the author’s main thesis, his/her purpose in writing this piece and his/her intended audience.
Next, you could explain the rhetorical features of the text, the reason for their use and the extent to which
they are effective writing strategies. Make sure not to simply summarize the rhetorical strategies the author
uses often, but assess the extent to which they are compelling and effective.
Each paragraph should contain a strong topic sentence declaring the purpose of the rhetorical strategy you
will discuss. The order of the paragraphs should be logical and support your thesis statement.
A rhetorical analysis is not a summary. In a rhetorical analysis you have to analyze and assess not only
what an author wrote, but why he/she wrote it in a certain way.